Last week, I asked you, the readers, what you’d like me to write about next. The response I got most often was “What are the duties of a Managing Editor?”
That’s a great choice! But, boy – this is going to be a LONG post.
I’m the Managing Editor of both a news site and Be a Freelance Blogger. So I have some personal experience in this particular area. I’ve also seen the Managing Editors of the publications I’ve written for in action.
The basic duties of a Managing Editor in today’s online world boil down to this:
Accepting and rejecting pitches. Some publications hire a separate Pitching Editor for these duties but, most of the time, they fall onto the shoulders of the ME.
Editing writers’ posts. As a Managing Editor, you’ll not only be looking for typos and grammatical errors in the posts you intend to publish, you’ll also be making minor rewrites to get the “tone” of the overall article correct, and you’ll also be keeping an eye out for a Call to Action (CTA) at the end so that the post’s final goal is fulfilled (getting shared/getting comments/selling something/whatever).
Uploading and formatting posts. It’s your job to make the posts look pretty before they’re published. This means adding in headers, enhancing certain sentences, adding in a photo or video, etc.
Writing posts yourself. As a Managing Editor you’ll often be called upon to write certain posts yourself. Generally, when something needs to be done RIGHT – and is “too hard” for your stable of writers – you’ll have to take on the task of writing the post yourself. Or, if you’re a publication that accepts guest posts and your buffer has run dry, it could be up to you to fill in the gap in the schedule. So don’t think your writing skills are going to go to waste just because you’re an editor now!
Maintaining a uniform social media presence. Again, some publications hire a separate person to take on the duties of updating the publication’s social media accounts. But, as the Managing Editor, it’ll be your duty – if not to write the updates yourself – to at least take a peek at what’s being written to make sure it’s “on target” with the publication’s overall branding/message. You may also have to edit copy before it’s sent out.
Okay, now that we’ve gotten the “basics” out of the way, I’m going to share some helpful tips to get all you aspiring Managing Editors out there on the path to success! 🙂 Continue reading “EXACTLY What It Takes to Be a Managing Editor”