I’ve been very busy lately, but you probably wouldn’t have guessed that from viewing this blog. I haven’t updated here in forever.
The truth is, I’ve been struggling to find the motivation to update here. The guy who draws the illustrations that go with my blog posts, Ramiro Roman, has been too busy with other work to work for me. Which is great for him — and I’m very happy for him — but something about losing his magic touch really zapped my motivation. Using stock photos just doesn’t excite me like his illustrations did.
But that’s just an excuse.
After all, a blog post could have no image and still captivate an audience through the power of words. And I’m a writer — words are kinda my thing.
I had no problem writing entries on my personal blog. Or writing for my clients. So why was it that updating my primary blog — my biz blog! — became such a daunting task?
Well, in addition to losing my illustrator, I just became bored with my business “self.” So I decided to regroup. But then I got discouraged when interactions with readers slowed down. Which, of course, makes sense in hindsight (what would they be interacting with if I didn’t update?). But, at the time, it just solidified my opinion of myself as “boring” and made me even less motivated to continue.
I had to do some really hard thinking to get my motivation back.
If you’re struggling similarly, here are some tips that could help you get back on track:
Remember Why You Started
Why did you start your blog in the first place? Do you even remember anymore?
Chances are, the goal you had when you started your blog is still a goal worth pursuing.
Don’t give up! Remember why you started, and keep chasing after that goal.
Or, if your reason for starting your blog no longer jives with you, then maybe it’s time to change your blog’s direction. That doesn’t mean you have to stop blogging — it just means you need to try something new with the blog you already have.
Remember Your Readers
Even if you just have one reader who interacts with you on a regular basis, think of your readers. Think of how much they’ll miss your writing if you stop.
One of the best pieces of writing advice I ever got was “thank who shows up.” Your readership might not be huge, but the people who do show up deserve to be entertained, educated, or informed by your content. Don’t let them down!
Make a Plan (Or a New Plan)
I’m alllllllllllllll about planning ahead. In fact, I wrote up my blog’s entire publication schedule one year in advance. Yes, I know; I’m “crazy.”
However, I realized recently that a lot of what I had planned was crap. And I wasn’t in the mood to write crap. (Go figure).
Come up with a plan for your blog. Writing on a schedule will help keep you motivated to continue. I suggest starting small. One post a week (or every other week) is more than enough.
If you don’t like the plan you came up with, make a new plan. It’s a bit of a hassle, but if your original plan still isn’t motivating you, then you’ll need to make changes until you get it right.
Redesign Your Blog
When I’m having a bad day, I like to take a shower, put on some of my favorite clothes, and get myself gussied up with makeup. When I look good, I feel good.
Is your blog having a “bad day?”
Maybe it just needs to be gussied up! Take some time out of your schedule and give your blog a makeover. Fresh colors, a new theme, or even just rewriting some of the pages that don’t feel “fresh” anymore can make a big difference.
Remember the Money
Most of my writing/editing clients come from this ad on Be a Freelance Blogger. The second biggest draw for clients? My blog.
And my blog is my number one draw for mentoring clients.
My blog is a HUGE part of how I earn my living!
If you’re in a similar situation, then stopping your blogging could be stopping your paychecks. And that’s simply no good!
Come Up with a Greater Goal
A lot of the time we get “bored” with ourselves/our blogs because we feel like we’re not making any progress. It becomes same ol’ same ol’ week after week.
If that’s the case for you, then it’s time to come up with a fresh idea for how to make progress with your business.
For me, I teamed up with a fellow freelance writer in order to create what’s going to be my first product on my website. It’s an e-book (with potential to become an e-course) that I’m sure will change my readers’ lives for the better. And that truly excites me.
Your business/blog is allowed to — and encouraged to — evolve! Don’t be afraid to take the next step. And, if you’re losing motivation for what you’ve been doing, then NOW is the perfect time!
Anyway, I’m going to go back to updating this blog every week with either posts or podcasts, so get ready. I’m back, Baby! 😉
How about you? Have you ever lost motivation to continue your blog? If you did, how did you get your motivation back? Share in the comments’ section!
Lauren Spear (née Tharp) is the owner and creator of the multiple award-winning LittleZotz Writing. She’s written hundreds of bylined posts helping freelance writers to become BETTER freelance writers. Thousands if you count all the articles she’s ghostwritten (but she’s not allowed to talk about most of those).